TRADEX S.A : Leading Petroleum Company in Cameroon with 269.4 Million Liters Sold in 2024

(LVDE) – This performance consolidates Tradex S.A.’s position as the leader in the petroleum sector on the Cameroonian market. With sustained sales growth and strategic diversification, the company is exploring new avenues to strengthen its network.

Tradex S.A., a major player in Cameroon’s petroleum industry, posted impressive results for 2024. According to data gathered by Investir au Cameroun, the company sold 269.4 million liters of fuel, along with 688,697 liters of lubricants and 12.03 million liters of butane gas. By the end of July 2025, sales trends showed significant growth: +7.4% for fuels, +34.6% for lubricants, and +17.3% for gas compared to the previous year.

This growth momentum is part of a diversification strategy initiated in 2001. By broadening its portfolio of products and services, Tradex has built a steady path of revenue expansion. An internal source noted that “the company’s upward trajectory coincided with the expansion of its activities. By 2003, it had already reached a turnover of 31 billion FCFA, which increased by 47 billion in 2006, the year it entered petroleum product distribution.”

Tradex’s diversification has proven successful, paving the way for new ambitions. The launch of TradexLub in 2010 marked a turning point, enabling the company to exceed 100 billion FCFA in revenue. In 2012, its entry into aviation fueling and the introduction of the fuel card drove revenues up to 193 billion, reaching 243 billion in 2013, the same year the TradexGaz bottle was introduced. In 2018, the launch of premium fuels Maxiboost further boosted revenues to 272 billion FCFA.

Beyond energy, Tradex is exploring new service opportunities. Since 2025, some stations in Yaoundé and Douala have been offering local dishes such as beignet-haricot-bouillie (BHB), in partnership with local chain Tchop et Yamo. Retail outlets at stations have also been revamped under various brands (Trad’Shop, Trad’Shop by Mâ, Seven by Trad’Shop, Drinks Center by Trad’Shop) in collaboration with local merchants.

By incorporating a more convivial, locally rooted food offering, Tradex seeks to enhance the appeal of its stations and, in turn, boost sales. This initiative directly rivals TotalEnergies, which already offers pastries and sandwiches through La Croissanterie. The move could prove strategic: in 2015, Momar Nguer, former Africa Managing Director of the Total Group, stated that fast food services at stations could increase fuel sales by up to 10%.

Meanwhile, Tradex continues to expand its network, building an average of five new stations each year. Today, the company operates 90 stations across Cameroon’s ten regions, strengthening both its national footprint and its ability to meet the growing needs of the population.

Tradex S.A. thus stands out as a dynamic and innovative leader in Cameroon’s petroleum sector, combining territorial expansion and service diversification to address both market challenges and opportunities. With a clear strategy and a strong customer-focused approach, the company is well positioned to continue growing and contributing to the country’s economic development.

Esther Grace